Could we please get off this kick of blaming "the media" for everything?
There is a lot wrong with this country at the moment, and it's really easy to blame "the media," but it's just not that easy. This crap started back before most of the current "media" even existed; it actually started right after the 1964 election, and accelerated with Nixon, but the current era of government stupidity began with the 1980 elections, when the country voted in its first wingnut president, Ronald Reagan, and the whole "smoke and mirrors" era began in earnest.
In 1980, there was no cable news, there was no Fox, there was no national right wing talk radio. Yet, the country managed to be conned into believing that reducing taxes on the rich and corporations would actually increase tax revenues; that fat black women with ten kids living on a couple of hundred dollars a month were a common phenomenon, and a major problem, thus causing an incredible drain on the Treasury; that everything the government touched turned to crap, and that private industry did everything perfectly; that the best way to build the economy was to infuse it with fake money; that deficit spending was no big deal, since we were borrowing most of the money from ourselves; that the government should stop regulating commerce, despite its constitutional mandate to do just that, and instead increase its regulation of individuals and personal activities it didn't like.
All of this garbage was established before "the media" became what it is today. So, why this obsession with "the media" as the reason for all of our ills? Does the journalistic profession largely suck? Of course it does, but there have always been several strata of reporters, and with the dawn of the electronic age, we're no longer stuck with the idiots at our local paper; we have our choice of idiots from news organizations all over the country. I grew up in Baltimore, back in the day when we had two newspapers, and there were three local television stations, each of whom programmed about 2 hours of news per day. Washington, DC was just 40 miles away, but it might as well have been Chicago. On a clear day, we could pick up DC TV channels, but they didn't program very much news, either.
These days, we're inundated with news choices. Our local TV stations program as much as 5-6 hours per day of news, and there are five 24-hour news channels. Of course, to fill the time, far too much of the "news" on these five channels consists of opinions, and there is a lot of disinformation out there. But with the dawn of the Internet, there are a plethora of outlets to provide the antidote to such disinformation and errant opinion. There should be more of it, to be sure, and I think we should re-regulate the broadcast spectrum, to make sure of a diversity of opinion. But put into perspective, the problem is not "the media;" it's us.
There has always been right wing media. Before Fox Noise, there was William Randolph Hearst. There have always been right wingers on the radio; long before Limbaugh, there was Billy Sunday. In other words, things have always been this way, with regard to the media. And while "the media" seems more ubiquitous now, but the fact of the matter is, so is most entertainment programming. My cable system has more than 200 available channels, and fewer than 10 (including 3 C-SPANs) are news/information channels. It's hard to believe that they have all that much influence. In fact, if you look at the numbers, they don't.
The most popular cable "news" channel is Fox Noise Channel. Their most popular program is The O'Reilly Factor. The O'Reilly Factor boasts a total audience of just over 2 million viewers most nights.
The most popular radio talk show is Rush Limbaugh's, with Sean Hannity nipping at his heels. Limbaugh's show boasts 13.5 million listeners; Hannity boasts 12.5 million.
That means more than 98% of Americans do NOT watch Fox Noise, and more than 90% of Americans do NOT listen to either Rush Limbaugh or Sean Hannity.
Moreover, of the top 10 newspapers in circulation in the country, only USA Today and the Wall Street Journal can be said to have a right wing bias of any kind, and that is largely isolated on their op-ed pages, to their credit. The Washington Post has ten times the circulation of The Washington Times. The Nation has higher circulation numbers than The National Review, and The Progressive has a higher circulation than The Weekly Standard.
In other words, perception has once again trumped reality. And in this case, it's our fault.
You see, the right wing is a distinct minority in this country. They don't have the most votes, they don't have the most money -- what they actually have is the most bullshit. And progressives are largely the most gullible people in the world, because we actually help them get their message across, without even realizing it.
The most obvious example, of course, is the debate over reproductive choice. We lost that debate not long after Roe v Wade was decided, and it wasn't "the media" that caused it. I mean, the debate has never been anything other than "who gets to make choices regarding pregnancy; the woman and her doctor, or the government?" Yet, we let them make it into a debate between "pro-life" and "pro-choice," and we let them redefine the debate as being about "when life begins." Basically, we gave them their argument.
What does that have to do with the media? Nothing. It's one of the most perfect examples of exactly how lame we are when it comes to getting our point across to the masses. "The media" is not the problem; it's the inability of liberals and progressives to articulate a vision that the average person can get behind. It's not that Rush Limbaugh is such an effective media personality -- at the peak of his popularity, in 1992, his first candidate, Pat Buchanan, couldn't get anyone to notice him, and his second candidate, Bush 41, only got 38% of the vote, and he was the incumbent! Even with the supposedly "immense" right wing media machine behind them, then Republicans had to cheat to get the White House in 2000 and 2004, and managed to eke out a bare majority during a time when the Democratic Party was at its lowest ebb in almost a century.
The problem isn't that the right wing dominates "the media;" it's that we don't speak up loudly enough. We spend far too much of our time trying to out-shout right wing clowns, and not enough speaking to the people who actually decide elections; the men and women who work hard each day, who happen to like wrestling and NASCAR, and who are struggling to pay their bills every day, because their right wing heroes tell them one thing, while simultaneously screwing them. We have liberal pundits advising us to "write off" the entire South, largely because it's "too difficult" to actually convince these people that we're right. That's our problem, not "the media." When someone has a reasonable disagreement with our point of view, we tend to lump them all together, and write them off. When the Democratic Party doesn't do what we want, we become "independent," and we back candidates that can't possibly win, and claim that we're "voting our conscience."
Every time I listen to a call-in show, or talk to a liberal who likes Dennis Kucinich, the liberal asks the same question; "Why is Kucinich considered a second-tier candidate? is it because he doesn't have the good looks of an Obama?" Then, they go on to blame "the media," as if "the media" chooses the candidates. Yes, "the media" has their favorites, and yes "the media" has some influence. But look around you; even much of the liberal media is more drawn to Obama than Kucinich. And the reason he's not an attractive candidate is actually deceptively simple:
He doesn't listen.
He is a typical liberal, in other words. He knows what he believes, and he articulates that well. That is not a leader. It's great that he is vegetarian, if that's what he wants to do, and it's great that he's against the war, and has voted against all sorts of funding bills. It's wonderful that he's pro-environment. He's a great guy. But when one listens to him objectively, one gets a sense that he doesn't know or care what matters to the average person, who is working two jobs just to pay the mortgage and the utilities every month. And that, in a nutshell, is the problem with liberals in general. We don't listen, and we don'tspeak to the average person. In fact, we largely see the political "center" as a bunch of sell-outs with no core belief system. We look at them with disdain, as barriers to political success. Well, they're not a barrier, folks; they're the key.
Listen to the rhetoric from a too-large segment of the left regarding the Democratic Party, and you would think that every single politician with a "D" next to his or her name was some sort of "evil-doer" because some of them don't vote in lockstep with everything progressives supposedly stand for. Doesn't that sound remarkably like the kind of thing we usually accuse the wingnuts of being like? And what are we doing to fix the problem, anyway? Spamming Congresspeople with mass e-mails won't work; what would you do if you got a few hundred e-mails all looking the same? How about writing your Congressperson a handwritten (or typed, if your handwriting is really bad) personal letter? How about writing a series of them, about different issues? How about getting other people in your area to write them, and let them know what's up. A few dozen carefully written letters about an issue will get them thinking. And when they're on the floor, and they want to say something controversial, they would love to be able to point to loads of support from their constituents.
And if you want the Democratic Party to reflect your values, you actually have to become active within the Party. Register as a Democrat, attend meetings, start your own caucuses, and shake things up. Political parties are the ultimate democratic mechanisms; they reflect the people inside. It's not even a little bit realistic to stand outside the party and expect to scare them into voting your way. And if nothing else, we really have to become more realistic.
If we want to change things, standing outside and shouting at people isn't going to work. In fact, it will almost always have the opposite effect of the intended; people won't listen to us. And given that we live in a democracy, having a majority of people behind us is kind of a necessity if we're to push forward our agenda. I know a lot of people have this image of revolution, in which the powerful just capitulate, give in, end the war and give everyone health insurance. It's a powerful image, but unfortunately, we occupy the reality-based community, and we have to work toward certain things. We have to get a majority of people behind us. That's not "selling out;" that's democracy. That means we have to use "the media," and not simply piss and moan about it and write it off.
"But, how can we use 'the media,' when the rich Republicans own everything?" you whine.
Well, let's start with the fact that they don't own everything. Clear Channel owns about 1200 radio stations, which is about 9% of the total number of stations, and most of their stations play music. I do agree that media consolidation is a huge problem, and should be addressed, and I do think that large companies are locking out progressive talk from many markets. But instead of whining about the problem, why aren't we using our significant clout to petition OTHER stations to carry progressive talk radio? Of course, when they start carrying progressive talk, we have to do our job and make sure advertisers know that we appreciate their support, and make them rich for supporting it. Don't just listen to the damn stream passively; actively support progressive talk. If you're listening to a stream from another city, because your city doesn't have it, let some of the local radio station owners know that you would much rather listen over the air. Go to potential advertisers and let them know you would appreciate it if they supported progressive talk.
Trust me, folks; there's a market for anything in this country. As George Carlin once famously pointed out, the artificial vomit went on sale because the artificial dog crap sold so well. If we let advertisers know that there is a market for it, there will be progressive talk, regardless of whether there is a "fairness doctrine" or not. We must stop sitting back and waiting for politicians to do the "right thing," and then whining and complaining when they don't. They don't know what the "right thing" is, oftentimes, until the people tell them.
And stop looking at "the media" as the problem. The problem is us, and our tendency to choose martyrdom over political common sense. Most people are not news junkies, and don't listen to everything Sean Hannity says and act on it. We have to appeal to the masses, and as long as we find that distasteful, we will continue on the fringes.
"The Media" isn't the problem; we are.